Integrate Ethics into Your Classroom

Materials for teaching ethics and ethical decision-making are available at no cost through the generous support of the Daniels Fund.

Ethical Leadership Course Package

As Career-Tech programs increasingly reach into the middle schools, this ninth grade leadership course provides a significant opportunity for business and marketing programs to expand their presence in the earlier grades. We believe the course will encourage students to learn more about business and, ultimately, to enroll in upper division courses as outlined in our program-of-study kits.

  • Course guide (both the 1- and 2-semester options included)
  • 58 LAP modules focused on ethics, ethical leadership, and ethics in business hand-picked for use in the Ethical Leadership course
  • Optional: Add a free online end-of-course assessment with digital badging capabilities.

Ethical Leadership Course Package

An Ethical Dilemma

How would you answer?

Stella, a salesperson at an electronics store, is helping a customer who needs a new cell phone and contract. After she explains all the options, the customer says they need something a bit cheaper and more flexible than what Stella’s business can offer. Stella knows that a competing business can give the customer what they’re looking for. What should Stella do?

You can either choose Option A, B or C


You choose Option A

You decided that Stella should tell the customer about the competing business. This might not be a choice the store’s management prefers, but it’s a decision that prioritizes integrity and transparency.


You choose Option B

You decided that Stella should convince the customer to purchase from her store. The customer might not get exactly what they wanted, but they’ll still get a quality product—and Stella is able to respect store protocol and protect its viability


You choose Option C

You decided that Stella should do something else entirely. There are so many options! Consider the role that trust and fairness play in this ethical dilemma. What about accountability? Is rule of law relevant here? Make sure to consider different ethical principles when making important decisions like this one!

Ethics Certification

Interested in an industry-based certification in Ethics? The A*S*K Certification Exam: Fundamentals of Ethics is available free, thanks to the generous support of the Daniels Fund Ethics Initiative. To request the free A*S*K ethics exam, send teacher name, email, school, and school address to

The free A*S*K Fundamentals of Ethics exam is intended for those students who have been introduced to ethics content developed by MBA Research through the Daniels Fund Ethics Initiative High School Program. This would include either the semester or year-long ethics course developed by MBA Research or through the integration of ethics resources (LAPS) into specific courses. The exam questions are aligned to those performances indicators, so students need to have an understanding of the ethics principles/content before sitting for the exam. Teachers wishing to have students take the exam will need to indicate the level to which their students have been introduced to the ethics resources developed by MBA Research.

Books & Movies

This is a list of recommended resources to help teach students about ethical decision-making. Developed with content summaries, corresponding ethical principles, and select guides for instructor education, the annotated list is a foundational component of ethical education that makes learning both informative and engaging.

Ethics Books & Movies for High School Students

Boot Camp

Ethics Boot Camp consists of 10 hours of ethics activities for students that can be used in a variety of settings. It is designed to be engaging and fun for students, while still introducing them to principles-based ethics, ethical decision-making, recognizing ethical dilemmas, and the specific ethical principles laid out by the Daniels Fund Ethics Initiative.

Ethics Boot Camp

Video Series

The Ethical Principles Video Series is based on the principles found in The Daniels Fund Ethics Initiative. Each video takes a deep dive into an ethical principle, giving students an understanding of what the principle means, its supporting traits, how it plays out in real-world examples, and how students can use it in their own lives.

Ethical Principles Video Series

  • Focus on student engagement
    • Fair-use news clips and GIFs to add entertainment value and break up content delivery
    • Open-ended ethical dilemma where students get to reflect and make their own choice
    • Exploration of how students can use the ethical principle in their own lives
  • Focus on expanding understanding of the ethical principle
    • Quote that relates the ethical principle to the real world
    • Multiple scenarios, both fictional and non-fictional, that allow students to see how the ethical principle applies to the real world
    • Examples of both ethical and unethical behavior, with comparisons drawn between the two and discussion of how these choices lead to different outcomes
  • Focus on classroom application
    • Inter-disciplinary connections to ELA and recent history
    • Multiple possibilities for teachers to turn the video into classroom discussions or homework (In the News, Make it Matter, Going Forward)
    • Discussion guide questions included in the description of each video


Young professionals open up about ethical dilemmas they have encountered in this video series available on our YouTube Channel.

Ethical Dilemmas in the Workplace Video Series

Coming Soon

New resources aimed at middle school and community college students, including instructional modules and ethical leadership course guides.

Other Sponsored Course Guides

Thanks to the Daniels Fund, all of our course guides are available free-of-charge for a limited time:

Business & Marketing Essentials
Entrepreneurship, Advanced
Entrepreneurship, Principles
Finance, Introduction
Financial Analysis for Managers
Financial Management
Management, Introduction
Marketing Applications, Advanced
Marketing Principles
Personal Finance
Sport/Event Marketing, Advanced
Sport/Event Marketing, Introduction
Learn More About Daniels Fund


These guides are 100% aligned with the national Business Administration Curriculum Standards validated by industry across the nation.  They provide a model that can be used as-is or modified to meet your specific needs. Click here for more info about our course guides.

*We’re fortunate that the Daniels Fund has underwritten the cost of many of our materials. The Fund paid the bill so that you don’t have to!  If you’d like to take a minute to extend your appreciation, simply email and put in the subject line “Daniels.” We’ll get your note to the right people at the Fund. Who knows? Maybe your note will be the tipping point for future funding!  Thanks for taking the time.