California Business & Marketing Futuring Panels

Futuring Panels Recap

Learning from business and industry: Last week, we heard directly from business and marketing professionals in Northern California in two separate in-person focus panels. Participants included entrepreneurs and individuals working in business management, financial services, international business, marketing, and professional sales.

Looking to the future: Futuring panels are unique in that they provide forward-thinking perspectives with a focus on trends and issues currently affecting the workplace, as well as related skills needed by California’s business and marketing professionals both today and into the future.

In addition to identifying top trends, participants reviewed California’s standards for the Business and Finance and Marketing Sales and Service industry sectors and provided input on emerging occupations, recognized credentials, and ethics in business and marketing.

Stay tuned for more on the top trends impacting business in California and nationwide!