MBA Research
For high school and post-secondary educators and administrators
Not-for-profit, research-based support for all Business Administration educators: entrepreneurship, finance, hospitality, management/administration, and marketing.
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Program Development

Business and marketing programs are no longer an automatic when local and state administrators make programming decisions.  With unprecedented pressure to cut costs, build STEM curricula, and to support academics, administrators are forced to make difficult choices.   

We believe that one of those choices should be to offer a very strong Business Administration program that includes programs of study in:

 

  •  Entrepreneurship
  •  Finance
  •  Hospitality/Tourism
  •  Management and Administration
  •  Marketing

 

Gatekeepers and administrators know about academics and STEM.  Do they know about the need and demand for business and marketing programs?  Too often, the answer is no.  The solution:  We must take the time to help them understand how strong programs can contribute to the school’s mission, help large numbers of students get a start on careers and college, and address the needs of the local business community. Your team at MBA Research is dedicated to the growth and development of your program and to the significant expansion of offerings in your school and in all schools nationwide.  In these pages, you’ll find data (see "positioning"), ideas for building enrollment, ideas for program design (e.g., the MBA High School of Business™), and a major initiative to recognize nationally accredited MBA programs. Program Development categories: